--- title: "AI marketing assistant built on what customers ask | Floral" description: "Poppy, Floral’s AI marketing assistant, finds what customers keep asking in your approved meetings and helps you draft newsletters that answer it." canonical: https://floral.so/how-we-help/marketing --- # AI marketing assistant built on what customers ask | Floral > Poppy, Floral’s AI marketing assistant, finds what customers keep asking in your approved meetings and helps you draft newsletters that answer it. Source: https://floral.so/how-we-help/marketing How we help · Marketing # Marketing built on what customers ask Poppy, your AI marketing assistant, finds what customers keep asking and helps your team write about it. Every draft is yours to review. Work emailTry now[Let's meet](https://floral.so/book-a-demo) ## Works with the tools you already use - ![](https://floral.so/img/integrations/google_search_console.svg?dpl=dpl_26V3zHMPFx1jnaGt5JG6iZCm8M6D)Search Console - ![](https://floral.so/img/integrations/google_analytics.svg?dpl=dpl_26V3zHMPFx1jnaGt5JG6iZCm8M6D)Google Analytics - ![](https://floral.so/img/integrations/notion.svg?dpl=dpl_26V3zHMPFx1jnaGt5JG6iZCm8M6D)Notion - ![](https://floral.so/img/integrations/slack.svg?dpl=dpl_26V3zHMPFx1jnaGt5JG6iZCm8M6D)Slack - ![](https://floral.so/img/integrations/teams.svg?dpl=dpl_26V3zHMPFx1jnaGt5JG6iZCm8M6D)Microsoft Teams - ![](https://floral.so/img/integrations/chatgpt.svg?dpl=dpl_26V3zHMPFx1jnaGt5JG6iZCm8M6D)ChatGPT - ![](https://floral.so/img/integrations/claude.svg?dpl=dpl_26V3zHMPFx1jnaGt5JG6iZCm8M6D)Claude - ![](https://floral.so/img/integrations/copilot.svg?dpl=dpl_26V3zHMPFx1jnaGt5JG6iZCm8M6D)Copilot [See all connections →](https://floral.so/features/connections) [Listen](#listen)[Write](#write)[Search](#search) ### What customers keep saying Each week Poppy gathers the concerns that come up across your approved meetings and groups them into themes, with the quotes behind them. ![Poppy groups last week’s customer quotes into themes and marks which need permission](https://floral.so/img/features/site/poppy-customer-themes.en.png) ### A draft that answers a real question Ask for a newsletter or a campaign text about one of the themes. Poppy drafts it in the conversation or on a Notion page, and suggests who it is relevant for. ![Poppy quotes the customer concern and drafts a newsletter that answers it](https://floral.so/img/features/site/poppy-newsletter-draft.en.png) ### See how your site is found Poppy reads Google Search Console, Google Analytics and Bing Webmaster to review results, check pages and research keywords. ![Poppy reviews last month’s Google searches and suggests two improvements](https://floral.so/img/features/site/poppy-search.en.png) Your own automations ## Customer input that arrives by itself Describe what you want to know every week and Poppy has it ready. - Every Monday at 10 Floral prepares Last week’s customer quotes grouped into themes, with a note on which need permission. Your part Pick the theme to write about. - When a summary is ready Floral prepares Needs, problems, requests and praise, each with the quote behind it. Your part Approve filing them to Notion. - Every Monday Floral prepares A search review from Search Console with two or three suggestions. Your part Decide what to change on the site. ![The routine form: Poppy collects customer themes every Monday at 09:00](https://floral.so/img/features/site/routine-dialog-themes.en.png) [See how an automation is set up →](https://floral.so/how-we-help/automation) Good to know ## Where Poppy stops Poppy does the research and the first draft. Your marketing team decides what goes out. - ### Drafts, never publishes Poppy does not send, schedule or publish. Your team does. - ### Permission before quoting She flags which customer quotes need permission before public use. - ### No mailing lists Audience suggestions are written advice, not a saved segment. - ### Reads your CRM, never edits it Poppy reads customer records to understand who said what. She changes nothing. Related features ## The features behind it [AI meeting summariesThe approved summaries Poppy reads when she looks for what customers ask.Learn more ](https://floral.so/features/ai-meeting-summaries)[Knowledge sourcesYour own files, websites and notes, so drafts build on your expertise.Learn more ](https://floral.so/features/knowledge-sources)[AI context and brandingTell the assistants how your company talks and what it offers.Learn more ](https://floral.so/features/workspace-ai-context) Two ways to start ## Start with the newsletter you keep postponing On your own ### Try it yourself Sign up, connect your calendar and start with your next customer meeting. Work emailTry now 30 minutes · Online ### Let's meet Bring a job your team needs help with. We show you how Floral works with the information and tools it needs. [Book 30 minutes](https://floral.so/book-a-demo)[Email Jesper](https://floral.so/cdn-cgi/l/email-protection#147e7e5472787b6675783a677b)