Coming soonRead about Floral CRM add-on

One feed for the whole customer relationship

Every meeting, briefing, summary, deal change, task, note, and lead capture — fanned out across every company and contact involved. Open a record, see the full history in one chronological view, without switching tabs or chasing rep memory.

Two scopes

Workspace-wide and per-entity

Workspace-wide on the dashboard

The dashboard activity stream surfaces what is happening across the workspace right now. Filter by type — Meetings & emails, Deals, Briefings, Tasks, Notes, Leads, System — to focus on the slice that matters to you today.

Floral workspace dashboard activity stream

Per-entity on every detail page

Open a company, a person, or a deal — the timeline shows every activity that touched that record, including activities that arrived via multi-relation (e.g. a meeting attended by two people from the company appears on both their timelines and the company’s).

Floral company detail timeline
Every activity type

Eight today, more on the way

Meetings

Every meeting recorded — whether in the room, online via Recall, or manual upload — produces a MEETING_RECORDED activity.

Briefings & summaries

BRIEFING_CREATED on generation, SUMMARY_CREATED on capture, and an approval activity on the three-step approval transition.

Deals

DEAL_CREATED, DEAL_STAGE_CHANGED, DEAL_WON, DEAL_LOST. Every pipeline movement is timestamped and attributed.

Tasks

TASK_COMPLETED fires when a task is marked done. Useful for understanding "what just shipped" on an account.

Notes

NOTE_ADDED whenever someone adds a note. Surfaces inline on the company/person/deal the note attaches to.

Leads

LEAD_CAPTURED on every lead-form submission. Linked to the auto-created company, person, and task.

Email (coming)

EMAIL_SENT and EMAIL_RECEIVED activity types are pre-built; Gmail / Outlook ingestion is the next integration.

System

Workspace events — invites, subscription changes, integration setup — for audit and visibility.

How you slice it

Filters that respect how you work

Type chips

Toggle each activity category on or off. Combine for any view you need.

Multi-relation aware

One meeting with multiple attendees shows on each attendee timeline, not duplicated globally.

Attribution

Every activity has an author and a timestamp. Useful for handoffs and historical audits.

Frequently asked

Never ask “what is the latest with this account” again

Join the CRM beta. Get a single timeline per company, per person, per deal — and one for the whole workspace.