How we help · Marketing
Marketing built on what customers ask
Poppy, your AI marketing assistant, finds what customers keep asking and helps your team write about it. Every draft is yours to review.
Works with the tools you already use
Search Console
Google Analytics
Notion
Slack
Microsoft Teams
ChatGPT
Claude
Copilot
What customers keep saying
Each week Poppy gathers the concerns that come up across your approved meetings and groups them into themes, with the quotes behind them.

A draft that answers a real question
Ask for a newsletter or a campaign text about one of the themes. Poppy drafts it in the conversation or on a Notion page, and suggests who it is relevant for.

See how your site is found
Poppy reads Google Search Console, Google Analytics and Bing Webmaster to review results, check pages and research keywords.

Your own automations
Customer input that arrives by itself
Describe what you want to know every week and Poppy has it ready.
Every Monday at 10
- Floral prepares
- Last week’s customer quotes grouped into themes, with a note on which need permission.
- Your part
- Pick the theme to write about.
When a summary is ready
- Floral prepares
- Needs, problems, requests and praise, each with the quote behind it.
- Your part
- Approve filing them to Notion.
Every Monday
- Floral prepares
- A search review from Search Console with two or three suggestions.
- Your part
- Decide what to change on the site.

Good to know
Where Poppy stops
Poppy does the research and the first draft. Your marketing team decides what goes out.
Drafts, never publishes
Poppy does not send, schedule or publish. Your team does.
Permission before quoting
She flags which customer quotes need permission before public use.
No mailing lists
Audience suggestions are written advice, not a saved segment.
Reads your CRM, never edits it
Poppy reads customer records to understand who said what. She changes nothing.
The features behind it
Two ways to start
Start with the newsletter you keep postponing
Try it yourself
Sign up, connect your calendar and start with your next customer meeting.
Let's meet
Bring a job your team needs help with. We show you how Floral works with the information and tools it needs.